Full Branding
Olive Grove Design Co.
Problem:
This project involved developing a full brand identity for a graphic design agency built around the idea of growth from the roots up—starting with meaningful, intentional design. Olive Grove was created to deliver thoughtful, deeply considered work to its clients, and the logo needed to reflect that purpose. The goal was to craft an identity that felt rooted in growth while remaining modern, warm, and approachable.
Client:
Olive Grove Design Co. was founded by two friends with a shared love for design and branding. What started as a creative collaboration grew into a shared mission to craft brands that feel grounded, authentic, and built with purpose.
Solution:
With the brand rooted in nature, I began by exploring concepts that answered the essential question of why—the foundation every designer must understand to create meaningful, client-focused work. I chose a clean sans-serif typeface to convey professionalism, then integrated a leaf element directly into the lettering. This subtle detail helps ground the logo, reinforcing the brand’s connection to nature while keeping the overall look modern and refined.